Training

Crisis Management

Target Audience:Senior managers, PR, PA, GR managers and directors, practicing speakers Duration:1 day, 7 hours Provider:Grayling Venue:AEB office, Moscow, Krasnoproletarskaya ul. 16 bld. 3, entrance 8 (4th floor), nearest metro station - NovoslobodskayaLanguage:RussianCoach:Vladimir Melnikov
Vladimir MelnikovVladimir Melnikov

Terms and Conditions

– The deadline for registration & payment is usually 5 days before the starting date of the course;
– Those who do not register and pay by the deadline will not be allowed to participate in the training;
– All payments are to be made by bank transfer;
– Once registration is closed, the fee is non-refundable.

Training objectives and advantages
The objective is to learn rules and methods of crisis management, understand how to influence people's beliefs and to resolve most difficult issues and crises from the communications perspective.
Advantages: great crisis communications experience of the trainer who helped successfully address a multitude of crises in foreign and Russian corporations; focus on real-life case studies and practical recommendations

Training program
Crisis Management basics
- Crisis math
- Goals and rules of crisis management
- Strategy and tactic of a company in case of a crisis
- Crisis communications with the media

Practical exercises
Each training participant is assigned with a crisis example that may happen in his/her particular company. Each participant prepares and presents his/her strategy of crisis management before the audience followed by open discussion and trainer’s recommendations

Methodology of training delivery
Theoretical material supplemented by real cases and issue solving exercises